Your mission
The Policy Officer will support WFA’s advocacy and policy engagement on issues affecting global marketers; including digital advertising, privacy, data protection, consumer protection, influencer marketing, AI, and responsible advertising to children. The successful candidate will analyse and report on policy developments, contribute to WFA’s position papers, and engage with EU institutions and key stakeholders to represent the interests of advertisers and brands.
This is an exciting opportunity to gain first-hand experience in international policy and corporate affairs. The Policy Officer will work at the intersection of business, technology, and society, helping some of the world’s largest and most recognisable brands navigate emerging regulatory trends impacting their marketing communications.
The Policy Officer will gain experience contributing to the operationalisation of WFA’s EU policy strategy, shaping global frameworks on responsible advertising, and engaging directly with multinational companies. This role offers the chance to see policy in action, from research and analysis to advocacy and member engagement, while developing expertise in a fast-changing, international environment.
The WFA policy team works closely with senior professionals from multinational companies to align corporate practices with societal and regulatory expectations. You’ll be part of a collaborative team, learning how global brands approach complex policy challenges and build credible self-regulatory measures.
Key Responsibilities
- Policy Monitoring & Analysis
- Analyse and report on EU and international policy developments relevant to advertising, marketing, digital media, and sustainability.
- Conduct research and prepare briefings, analyses, and internal reports for WFA leadership and members.
- Advocacy & Representation
- Support WFA’s engagement with EU institutions, regulators, and other stakeholders.
- Contribute to drafting position papers, consultation responses, and advocacy materials.
- Attend and report on relevant meetings, events, and conferences.
- Member Engagement
- Support WFA policy working groups and task forces, including agenda preparation, meeting coordination, and follow-up actions.
- Provide timely updates and policy insights to WFA members.
- Communication & Coordination
- Draft content for newsletters, policy updates and internal communications.
- Liaise with partner organisations, coalitions, and trade associations to build alliances and ensure policy coherence.